020 -INTERNATIONAL STANDARD BOOK NUMBER
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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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041 -LANGUAGE CODE
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a
Language code of text/sound track or separate title
eng
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
HF5415.1265
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b
Item number
.E37 2002
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100 -MAIN ENTRY--PERSONAL NAME
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a
Personal name
Eisenberg, Bryan.
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245 -TITLE STATEMENT
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a
Title
Persuasive online copywriting :
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b
Remainder of title
how to take your words to the bank /
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c
Statement of responsibility, etc
Bryan Eisenberg, Jeffrey Eisenberg, Lisa T. Davis.
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
Austin, Tex. :
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b
Name of publisher, distributor, etc
Wizard Academy Press,
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c
Date of publication, distribution, etc
2002.
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300 -PHYSICAL DESCRIPTION
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a
Extent
xi, 176 p. :
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b
Other physical details
ill. ;
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c
Dimensions
23 cm.
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500 -GENERAL NOTE
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a
General note
"With an afterword on how to increase your Web site's conversion rates"--Cover.
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504 -BIBLIOGRAPHY, ETC. NOTE
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a
Bibliography, etc
Includes bibliographical references (p. 161-162).
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Web sites
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Internet marketing.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Internet advertising.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Web site development.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Advertising copy.
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700 -ADDED ENTRY--PERSONAL NAME
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a
Personal name
Eisenberg, Jeffrey.
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700 -ADDED ENTRY--PERSONAL NAME
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a
Personal name
Davis, Lisa T.
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856 -ELECTRONIC LOCATION AND ACCESS
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